Trigger Rules

What Are Trigger Rules?

Trigger rules determine when a gift is added to the customer's cart. CartSprinkle offers two types of triggers:

1. Spend Threshold - Based on cart total amount
2. Product Trigger - Based on specific product in cart

Trigger Type 1: Spend Threshold

What Is It?

The gift is added when the customer's cart subtotal reaches or exceeds a specific dollar amount.

How It Works

• You set a minimum spend amount (e.g., $50)
• Customer adds products to cart
• When cart subtotal ≥ $50, gift is automatically added
• If cart total drops below $50, gift is automatically removed

Example

Best Use Cases

• ✅ Increase Average Order Value - Encourage customers to spend more
• ✅ Store-Wide Promotions - Any combination of products qualifies
• ✅ Holiday Sales - "Spend $100, get free gift wrapping"
• ✅ Free Shipping Alternative - Offer gift instead of/in addition to free shipping

How to Calculate Threshold

Step 1: Find your current average order value (AOV)

• Shopify Admin → Analytics → Reports → "Average Order Value"

Step 2: Set threshold 10-20% above your AOV

• If AOV = $50, set threshold to $55-$60
• If AOV = $100, set threshold to $110-$120

Important Notes

• 💵 Subtotal Only - Tax and shipping are NOT included in calculation
• 💳 Before Discounts - Threshold is checked against subtotal before discount codes
• 🌍 Currency - Threshold uses your store's default currency

---

Trigger Type 2: Product Trigger

What Is It?

The gift is added when a specific product (or variant) is added to the cart.

How It Works

• You select a specific "trigger product"
• Customer adds that exact product to cart
• Gift is automatically added immediately
• If product is removed, gift is removed

Example

Best Use Cases

• ✅ Move Specific Inventory - Promote slow-moving products
• ✅ Product Bundles - "Buy shampoo, get free conditioner"
• ✅ New Product Launch - Incentivize trying new items
• ✅ Complementary Products - "Buy phone, get free case"
• ✅ Upselling - Encourage purchase of premium items

Variants Support

If your trigger product has variants (size, color, etc.):

• Option A: Trigger on ANY variant of the product
• Option B: Trigger on SPECIFIC variant only (e.g., only "Red - Large")

Important Notes

• 🎯 Exact Match - Customer must add the exact product/variant you specified
• 🔢 Quantity - Adding multiple of the trigger product still only adds one gift
• 📦 Collections - Currently, triggers work per-product, not per-collection

---

Comparison Table

Aspect	Spend Threshold	Product Trigger
Trigger Condition	Cart total ≥ $X	Specific product in cart
Best For	Increasing order value	Moving specific inventory
Flexibility	Any product combination	Only specific product
Customer Reach	Broader audience	Narrower, targeted
Strategy	Revenue growth	Product promotion
Setup Complexity	Simple (just enter $)	Simple (just select product)

Which Trigger Should You Use?

Use Spend Threshold If:

• ✅ Your goal is to increase overall revenue
• ✅ You want a store-wide promotion
• ✅ You're running a seasonal sale (holidays, back-to-school)
• ✅ You want maximum customer eligibility

Use Product Trigger If:

• ✅ You need to move specific inventory
• ✅ You're launching a new product
• ✅ You want to create bundles that make sense together
• ✅ You're promoting a hero product

Can You Run Both at the Same Time?

Yes! You can have multiple promotions active simultaneously:

Advanced Strategies

Strategy 1: Tiered Spending

Run multiple spend threshold promotions at different levels:

• Spend $50 → Get Sticker Pack
• Spend $100 → Get Tote Bag
• Spend $200 → Get Premium Gift Set

Strategy 2: Product Family

Create complementary bundles:

• Buy Face Cream → Get Free Sample Set
• Buy Camera → Get Free Memory Card
• Buy Coffee Beans → Get Free Mug

Strategy 3: Seasonal Combos

Mix both triggers for seasonal campaigns:

• Black Friday: Spend $150 OR Buy Featured Item → Get Gift
• (Run 2 separate promotions with different gifts)

Testing Your Triggers

Always test in an incognito browser:

Testing Spend Threshold:

1. Add products slightly below threshold → No gift
2. Add more to exceed threshold → Gift appears
3. Remove items to drop below → Gift removed

Testing Product Trigger:

1. Add random products → No gift
2. Add trigger product → Gift appears
3. Remove trigger product → Gift removed

Need Help Choosing?

• Read Best Practices
• Creating Promotions Guide
• Contact Support - We can help you strategize!